Comments on: Small Business and Social Media – A BETTER Approach

By: My Website Traffic is a Trickle!

My Website Traffic is a Trickle! — Sat, 13 Dec 2008 19:46:13 +0000

[...] you’re missing the boat. Pick a couple social networking sites you think are interesting and start using them. Social media does take time, but I promise the investment will more than pay off with increased [...]

By: Jenn Givler

Jenn Givler — Tue, 11 Nov 2008 16:48:33 +0000

I love what you say, Matt about people being afraid of not doing it right, or just setting up a profile and thinking that’s enough. Social media is just that – social. And if you’re hanging out with like-minds, you don’t need to worry about “getting it right” – because it just will be. And you’ll want to do more than just set up a profile; you’ll actually WANT to hang out in those places.

I heard last week on Twitter that one of the “big gurus” (I can’t remember which one) was outsourcing his Twitter participation. Um what?!? That to me is so utterly inauthentic. Why even bother having an account?

If you’ve gotten to the point where you’re just too darn big to actually participate in social media, maybe that’s not the right marketing tactic for you.

I agree with Aaron, and your response Matt, any company can engage in this… the point is to engage

By: bizsugar.com

bizsugar.com — Tue, 11 Nov 2008 00:48:27 +0000

Small Business and Social Media – A BETTER Approach…

Social media is growing like the proverbial weed, and getting the attention it deserves. I think even to the most casual observer the effects of social media not only on individuals, but small businesses as well, is apparent. Most small business owners…

By: smallbizbee

smallbizbee — Mon, 10 Nov 2008 22:11:11 +0000

@Aaron

I absolutely agree with you, it’s not just a small business thing (that just happens to be my focus). If big businesses can really “get” how to use social media we’ll see the whole thing get taken to a new level. The Britney example is a good one…can you imagine how many people would follow her if we knew it was really her? Millions! What about top level CEO’s, or other “big business”. They would explode. Transparency doesn’t have to lead companies to show it’s cards to investors, or customers…by transparent I mean things like Warren Buffet talking about playing bridge, or Bill Gates talking about what was going through his head years ago @ Microsoft, transparency into the human side of it.

Thanks for coming by, appreciate the comments.
Matt

By: Aaron

Aaron — Mon, 10 Nov 2008 21:50:29 +0000

You probably know this already, but the approach listed is certainly not limited to small businesses. All sizes of companies still just toe the water with social media. It can be a challenge to be transparent. Analysts and investors are watching along with customers and prospects.