Do you know the answer to that one, seemingly simple question? And if you answer YES, can you tell me why you feel this to be so?
The way you go about defining success in your business will shape the way your business evolves, what drives it, and what keeps you moving in the right direction.
It’s surprising how few people have a specific definition as to what success means to them, and as such never know if their businesses are doing what it takes for them to be “successful“.
Have you taken the time to sit down and really think about what it means to you, and what it means to your business to be successful? Do you know what it looks like? Without this you are a rudderless ship, always moving, but with no guarantee you’re heading in the right direction.
Keep in mind there is no “right answer”. Your definition will be unique to your situation, but it needs to be defined in such a way that you can feel it, smell it, visualize it, and stay focused on achieving it. Your definition needs to be something that is you, and becomes you, for it to ever be a reality.
Success for some could be as simple as taking the risk and starting a business, everything after that point will be icing on the cake. For others success could mean being able to serve a purpose and help people. Some will be monetarily driven, others spiritually, neither would be more right than the other.
Find your answer to this question. Be specific, be focused, and then drive your business in a manner that leads you to what you visualize today as successful.