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	<title>Comments on: Getting Word of Mouth to Work for You</title>
	<atom:link href="http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/feed/" rel="self" type="application/rss+xml" />
	<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/</link>
	<description>We're Making a Big Deal Out of Small Business</description>
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		<title>By: smallbizbee</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2422</link>
		<dc:creator>smallbizbee</dc:creator>
		<pubDate>Sun, 08 Mar 2009 05:54:55 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2422</guid>
		<description>@Trey Schaefer
Word of mouth is a great way to leverage scarce $$$ for advertising. Will be checking out your blog to see your take on it.

Matt</description>
		<content:encoded><![CDATA[<p>@Trey Schaefer<br />
Word of mouth is a great way to leverage scarce $$$ for advertising. Will be checking out your blog to see your take on it.</p>
<p>Matt</p>
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		<title>By: Trey Schaefer</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2413</link>
		<dc:creator>Trey Schaefer</dc:creator>
		<pubDate>Sat, 07 Mar 2009 14:41:53 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2413</guid>
		<description>Great article. I completely agree with you on Word of Mouth and run my business that way. We are members of a local BNI chapter which is basically referral and word of mouth based. I just posted on my blog about companies cutting back on traditional advertising, you should check it out. 

Trey Schaefer (magnetsfast)</description>
		<content:encoded><![CDATA[<p>Great article. I completely agree with you on Word of Mouth and run my business that way. We are members of a local BNI chapter which is basically referral and word of mouth based. I just posted on my blog about companies cutting back on traditional advertising, you should check it out. </p>
<p>Trey Schaefer (magnetsfast)</p>
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	<item>
		<title>By: smallbizbee</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2213</link>
		<dc:creator>smallbizbee</dc:creator>
		<pubDate>Fri, 27 Feb 2009 00:29:10 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2213</guid>
		<description>@Wayne
Thanks for the book tip, we&#039;ll have to check it out!

Matt</description>
		<content:encoded><![CDATA[<p>@Wayne<br />
Thanks for the book tip, we&#8217;ll have to check it out!</p>
<p>Matt</p>
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	<item>
		<title>By: smallbizbee</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2166</link>
		<dc:creator>smallbizbee</dc:creator>
		<pubDate>Wed, 25 Feb 2009 00:36:40 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2166</guid>
		<description>@Steve

Funny you mention that, I actually touch on the idea of a being great in today’s article. I mention that I can’t remember the last time I got all excited to tell my friends about an average product I found!

Matt</description>
		<content:encoded><![CDATA[<p>@Steve</p>
<p>Funny you mention that, I actually touch on the idea of a being great in today’s article. I mention that I can’t remember the last time I got all excited to tell my friends about an average product I found!</p>
<p>Matt</p>
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	<item>
		<title>By: Steve, trade show booths</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2164</link>
		<dc:creator>Steve, trade show booths</dc:creator>
		<pubDate>Wed, 25 Feb 2009 00:25:16 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2164</guid>
		<description>hi Matt,
I&#039;ve always thought that if you blow your customers away with a great product and great customer service, they will become your best sales people. The thing is though, some companies miss the part about the &quot;great product&quot; and &quot;great service.&quot; Hype and empty promises won&#039;t work to get true word of mouth marketing. :) I look forward to your series! - Steve, trade show booths</description>
		<content:encoded><![CDATA[<p>hi Matt,<br />
I&#8217;ve always thought that if you blow your customers away with a great product and great customer service, they will become your best sales people. The thing is though, some companies miss the part about the &#8220;great product&#8221; and &#8220;great service.&#8221; Hype and empty promises won&#8217;t work to get true word of mouth marketing. <img src='http://smallbizbee.com/index/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  I look forward to your series! &#8211; Steve, trade show booths</p>
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	<item>
		<title>By: smallbizbee</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2159</link>
		<dc:creator>smallbizbee</dc:creator>
		<pubDate>Tue, 24 Feb 2009 21:40:41 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2159</guid>
		<description>@Tumblemoose
Not only do you make a great point, but I love it when you stop by and add a bit of literary flair to our comment section! 

Matt</description>
		<content:encoded><![CDATA[<p>@Tumblemoose<br />
Not only do you make a great point, but I love it when you stop by and add a bit of literary flair to our comment section! </p>
<p>Matt</p>
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	<item>
		<title>By: smallbizbee</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2158</link>
		<dc:creator>smallbizbee</dc:creator>
		<pubDate>Tue, 24 Feb 2009 21:39:17 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2158</guid>
		<description>@Sheryl
Freebies are great, and we will talk about them as a WOM tool.

Matt</description>
		<content:encoded><![CDATA[<p>@Sheryl<br />
Freebies are great, and we will talk about them as a WOM tool.</p>
<p>Matt</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: smallbizbee</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2157</link>
		<dc:creator>smallbizbee</dc:creator>
		<pubDate>Tue, 24 Feb 2009 21:38:24 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2157</guid>
		<description>@Tracy
I think your sense is completely accurate. People use the web to comparison shop for big ticket items, but just as often use it as a way to get recommendations for products and services regardless of price. I know I use the internet, forums, Twitter, etc to help me make informed purchasing decisions – and yes, right down to “have you tried that yogurt”. Just because it isn’t big ticket, doesn’t mean I want to buy cruddy yogurt. 

Matt</description>
		<content:encoded><![CDATA[<p>@Tracy<br />
I think your sense is completely accurate. People use the web to comparison shop for big ticket items, but just as often use it as a way to get recommendations for products and services regardless of price. I know I use the internet, forums, Twitter, etc to help me make informed purchasing decisions – and yes, right down to “have you tried that yogurt”. Just because it isn’t big ticket, doesn’t mean I want to buy cruddy yogurt. </p>
<p>Matt</p>
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	<item>
		<title>By: Tumblemoose</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2148</link>
		<dc:creator>Tumblemoose</dc:creator>
		<pubDate>Tue, 24 Feb 2009 06:50:46 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2148</guid>
		<description>There is no sweeter honey than that which passes fluently from the lips of one into the heart of another.  

WOM works and is absolutely solid.

Bring on the series, Mr. Matt!

George</description>
		<content:encoded><![CDATA[<p>There is no sweeter honey than that which passes fluently from the lips of one into the heart of another.  </p>
<p>WOM works and is absolutely solid.</p>
<p>Bring on the series, Mr. Matt!</p>
<p>George</p>
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		<title>By: Sheryl Schuff, CPA</title>
		<link>http://smallbizbee.com/index/2009/02/23/getting-word-of-mouth-to-work-for-you/comment-page-1/#comment-2147</link>
		<dc:creator>Sheryl Schuff, CPA</dc:creator>
		<pubDate>Tue, 24 Feb 2009 05:52:46 +0000</pubDate>
		<guid isPermaLink="false">http://smallbizbee.com/index/?p=3280#comment-2147</guid>
		<description>Matt,

Perfect timing! I&#039;ve got a freebie to promote and word of mouth sounds like the perfect way to do it.  Looking forward to what you&#039;ve got to say.  Thanks.

Sheryl</description>
		<content:encoded><![CDATA[<p>Matt,</p>
<p>Perfect timing! I&#8217;ve got a freebie to promote and word of mouth sounds like the perfect way to do it.  Looking forward to what you&#8217;ve got to say.  Thanks.</p>
<p>Sheryl</p>
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