Word of Mouth Marketing Success Series
It’s been a busy week around here, discussing the ways you can get word of mouth marketing to work for your business. Hopefully you’ve enjoyed the series and were able to pick up some ideas on how you can leverage the power of word of mouth to market your products and services. Below is a recap in case you missed any of the articles throughout the week.
Getting Word of Mouth Marketing to Work For You
If you want advertising that has a guaranteed return on investment, and the highest conversion rate going, you’ll want to check out our first part in the series which introduces you to some limitations of traditional marketing vs. the power word of mouth offers
Three Pillars for Word of Mouth Success
We will continued our discussion of the power of word of mouth marketing with this follow up article which outlines the foundation any word of mouth campaign needs to be successful.
Building Buzz by Being Buzz Worthy
Getting your customers to talk about you is not your goal with word of mouth marketing – you want them absolutely buzzing about you and what you do! Here we lay out some ideas and strategies to help you get the buzz going about your business.
Social Networks, Influencers, and Word of Mouth
What role do social networks and influencers play in your word of mouth marketing campaign? This article discusses the importance of social networks and how to find the influencers to kick your word of mouth marketing into high gear.
Successful Viral and Word of Mouth Marketing is all About Emotions
The final part in our series was a guest post which looked at how a viral message spreads, and what emotions are necessary to evoke a viral response to your content.
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Great job. Your website is such a GREAT resource for business owners. Especially owners who now find themselves working IN their business instead of just on it, since down-sizing has them wearing many hats.
@Will
Thanks Will, I really apprecaite your continued support here!
I know what you mean about wearing many hats. I’m currently the President, CFO, Director of Marketing, Technical Support, Sales, Customer Service, Cleaning Attendant, and provide Laundry Services for my business – and I have a partner!
Have a great weekend,
Matt
Ditto! Excellent collection of articles, will be sharing it with my network. Thanks!
@Barbara Ling
Great Barbara, glad you found them helpful!
Matt
I’m impressed by content and the traction you’ve built up. I can still remember when you had only a few hundred hits according to compete.com, and now you have over 10,000/month.
Good job Matt!
@Nick
Hey thanks!
Yeah, not sure about competes numbers, they never have quite matched our own, but we’ve certainly been growing nicely. We’re at about 3x what compete has for this month, it’ll be interesting to see what they have once they update for Feb.
Anyway, the numbers are nice, but never been a focus. It’s more about helping people. If we got one hit a month and that person comes away with something that helped their biz, then I’d say Smallbizbee is a success!
Appreciate your supprt,
Matt
Nice wrap up, Matt.
This series is great and evergreen, too!
Looking forward to your next.
Cheers!
George
Very nice compilation – I think I’ll visit this site more often – it’s a great way to improve the way I lead my company (it’s kinda small but the rules still apply). Thanks.
@Tumblemoose
Thanks George, yeah I think the information is really “timeless”, the principals of word of mouth marketing will still be working 50 years from now.
Matt
@Odzyskiwanie Danych
That’s what’s nice about word of mouth marketing – company size has little to no bearing on what your customers think of you and what they tell people about what you do. Hope some of the principals here help your business grow!
Matt
Great stuff Matt! I certainly enjoyed looking through your series.
@Joshua
Thanks! Word of mouth is a powerful form of marketing, hopefully you found a nugget in the series to help you.
Matt