Comments on: Why Your Business Should Do a Shot of Jägermeister

By: Robert Wagner SBA Loans

Robert Wagner SBA Loans — Tue, 16 Feb 2010 15:04:43 +0000

This is a great way of looking at this. I have only had a few shots of Jägermeister in my life, and I was already plowed when I did.
This makes me thing about the products that I use. What fascination triggers or deadly sins draw me in and how can I use them for my own business.
By the way I like the Alexa rank, great job Matt.
Robert Wagner SBA Loans´s last blog ..Obama Small Business Plan May Not Make it Through Congress | Rep Velazquez Not Liking It

By: kareem

kareem — Sat, 13 Feb 2010 21:07:28 +0000

@matt agreed. although i think the sweet spot is a service that helps people AND appeals to one or more of the 7 deadly sins

By: smallbizbee

smallbizbee — Fri, 12 Feb 2010 22:26:08 +0000

@Kareem
That’s a great quote. There’s a lot to be said for the sins, or vices, things we know we shouldn’t be doing but for some reason keep coming back for more.

Matt

By: kareem

kareem — Fri, 12 Feb 2010 01:46:57 +0000

Great post. reminds me of this:

http://techcrunch.com/2009/11/18/good-question-the-eight-best-questions-we-got-while-raising-venture-capital/

Sequoia’s Roelof Botha (a Venture capitalist in the bay area) said he only invests in companies that let consumers indulge in one of the seven deadly sins. He rattled them off with alarming familiarity. “You don’t want to be the site that people should use,” Roelof said. “You want to be the site they can’t stop using.”