Social media, a social instrument of communication is a phrase which is very popular nowadays in search engine marketing world. It changes the way of communication between individuals, organization and communities. Social media unlike the regular media is a two way street which allows you to communicate in response to the content in the media. Using social media determines the level of your website reach to people. In this blog let us look at those different types of social media which will aid you in optimizing your website for maximum results.
Social Networking Sites
Social networking websites help companies on a long term basis as they find the opportunity of getting a fan, follower or subscriber on a social media platform. On Twitter you get someone to follow you or connect with you in LinkedIn or subscribe to your YouTube channel- all these help to keep lines of communication open for a long time even after they are away form your website. To achieve maximum communication, make sure you set up an interactive profile page. You need to have a strong social media profile which shows in the top results for your name, website and blog. This will increase your brand‘s visibility and yours too. If you intend to create a fan page in Facebook, let it be unique and content fresh. Add the social media buttons or the plugins (as we call them) in the home page of your website. These will help you interact, comment and build relationship. Also, you need to plan much ahead for the logo to be added in the Facebook page for a power brand.
Include the Facebook Like Box
Facebook Like Box is a social plugin through which you can attract a lot of visitors and get likes for your website from them. By adding a like box you create a page for your website and invite likes. People tend to believe when their friends like, support or promote something. Your visitors can “Like” your website with just one click and from the Like Box you’ll get to see how many people liked your website.
Add Facebook Like Button to Share
You can add the Facebook Like button or the Retweet button of Twitter in your website to help your visitors share the content in other networks easily.
Link Your Blog With Your Website
You can integrate your blog into your website and pull the recent posts as links to your Home page. Many businesses choose to build their website on a blogging platform like WordPress. By doing this you can improve the interactivity of your website by pulling your blog posts from your Home page.
Fix a Video
Add a video which tells about your products or services explaining how customers felt after using your products. You may also add a “How to” which would give instructions on how to use your products and the source to get assistance if required.
Make use of the bookmarking sites like StumbleUpon, Digg and Delicious to add your new content and bookmark them. These websites have the potential to drive a lot of traffic to your website in a short time.
About the Author: Linda has been writing on latest technlogy for quite sometime. Her interests include mobiles, gaming seo and more. She has written many articles on airbnb clone, etsy clone, yipit clone and many more.
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